Writing for Different Audiences
Same message, different audience
One of AI's most practical abilities is adapting content for different audiences. The same information needs to be presented differently to your CEO, your team, and a client.
The audience adaptation technique
When you need to adjust a message for a different audience, include:
Real example
You need to communicate a project delay. Here's how the prompt changes:
For your CEO: "Rewrite this project update for the CEO. She wants to know: will this affect revenue? What's the new timeline? What are we doing about it? Keep it to 3 bullet points."
For your team: "Rewrite this for the project team. They need to know the new deadlines, what changed, and what each person should prioritize this week. Be direct and specific."
For the client: "Rewrite this for the client. Focus on the positive: the extra time will improve quality. Don't mention internal team issues. Keep it reassuring and professional."
Practice Exercise
Your company just decided to switch from Slack to Microsoft Teams for all internal communication, starting next month. Write a prompt to create an announcement for the company's non-technical staff (about 200 people across marketing, sales, HR, and finance). Most are comfortable with Slack and nervous about change.
Interactive prompt practice is coming in a future update! For now, try writing your prompt in your favorite AI tool, then reveal the model answer below to compare.